Proceedings of the International scientific and practical conference ―Cambridge Science and Education Conference‖ (May 15-17, 2026) / Publisher website: www.naukainfo.com. - Cambridge, United Kingdom, 2026. - 429 p.
421 MANAGEMENT, PUBLIC ADMINISTRATION AND ADMINISTRATION UDC 174:005.35:658.15 Anna Melikyan PhD in Economics Roza Gudratian Student West Ukrainian National University Yerevan Education And Research Institute Yerevan, Republic of Armenia BUSINESS ETHICS AND CSR AS STRATEGIC DRIVERS OF CORPORATE VALUE ENHANCEMENT Annotation: This article explores the relationship between business ethics, corporate social responsibility (CSR) and firm market value through the lens of the Tobin‘s Q model and ethical capital. The findings indicate that ethical conduct serves as a strategic asset that mitigates financial risks and information asymmetry. The econometric analysis confirms that superior ESG indicators lead to increased investor interest and reduced capital costs. The study concludes by offering practical strategies for managers to neutralize ethical risks and ensure sustained economic growth. Кeywords: Business Ethics, Corporate Social Responsibility (CSR), Ethical Capital, ESG Criteria, Transaction Costs. The Fourth Industrial Revolution (4IR), which can be traced back to 2013 [1], is now affecting the entire global economy, undergoing structural changes. In modern
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