Proceedings of the International scientific and practical conference ―Modern and Research Education‖ (June 23-25, 2026) / Publisher website: www.naukainfo.com. – Warsaw, Poland, 2026. - 165 p.

165 3. Guang Y., Sakurai S., Matsumura K., Okafuji Y. The impact of audience avatar movements on presence in virtual live events. Frontiers in Virtual Reality. 2025. Vol. 6. Article 1655545. DOI: 10.3389/frvir.2025.1655545. URL: https://www.frontiersin.org/journals/virtual- reality/articles/10.3389/frvir.2025.1655545/full (дата звернення: 21.06.2026). 4. Cheiran J. F. P., Bandeira D. R., Pimenta M. S. Measuring the key components of the user experience in immersive virtual reality environments. Frontiers in Virtual Reality. 2025. Vol. 6. Article 1585614. DOI: 10.3389/frvir.2025.1585614. URL: https://www.frontiersin.org/journals/virtual- reality/articles/10.3389/frvir.2025.1585614/full (дата звернення: 21.06.2026). 5. Song J., Guo H., Zhang L., Wang Z., Yip D. K.-M. Expanding Virtual Production Frontiers: AI-Driven Workflows for Enhanced Cinematic Creation. VINCI 2025: Proceedings of the 18th International Symposium on Visual Information Communication and Interaction. 2025. P. 40:1-40:5. DOI: 10.1145/3769534.3769550. URL: https://dl.acm.org/doi/10.1145/3769534.3769550 (дата звернення: 21.06.2026). 6. Willmer G. On with the show: AI and virtual reality step in to transform live performance. Horizon: The EU Research & Innovation Magazine. 2026. URL: https://projects.research -and- innovation.ec.europa.eu/en/horizon-magazine/show-ai-and-virtual-reality-step-transform-live- performance (дата звернення: 21.06.2026). 7. Hanley J. ABBA Voyage takings up to £104.3m in 2024. IQ Magazine. 2025. URL: https://www.iqmagazine.com/2025/10/abba-voyage-takings-rise-to-104-3m-in-2024/ (дата звернення: 21.06.2026). 8. ABBA Voyage generated $113m in 2024 as demand for virtual concert series stayed strong in third year. Music Business Worldwide. 2025. URL: https://www.musicbusinessworldwide.com/abba- voyage-generated-113m-in-2024-as-demand-for-virtual-concert-series-stayed-strong-in-third-year/ (дата звернення: 21.06.2026). 9. Sphere Las Vegas Immersive. AV Network. URL: https://www.avnetwork.com/news/sphere-las-vegas- immersive (дата звернення: 21.06.2026). 10. Chaban M. A. V. The AI magic behind Sphere‘s upcoming The Wizard of Oz experience. Google Blog. 2025. URL: https://blog.google/innovation-and-ai/infrastructure-and-cloud/google-cloud/sphere- wizard-of-oz/ (дата звернення: 21.06.2026). 11. Google and Sphere Announce Technology Partnership and Reveal New Details on the AI Technology Behind Upcoming The Wizard of Oz at Sphere. Sphere Entertainment Co. 2025. URL: https://investor.sphereentertainmentco.com/press-releases/news-details/2025/Google-and-Sphere- Announce-Technology-Partnership-and-Reveal-New-Details-on-the-AI-Technology-Behind- Upcoming-The-Wizard-of-Oz-at-Sphere/default.aspx (дата звернення: 21.06.2026). 12. Virtual Production Market Report 2026. Research and Markets. URL: https://www.researchandmarkets.com/reports/5790660/virtual-production-market-report (дата звернення: 21.06.2026). 13. Elvis immersive show branded misleading by visitors. Inavate. 2025. URL: https://www.inavateonthenet.net/news/article/elvis-immersive-show-branded-misleading-by-visitors (дата звернення: 21.06.2026). 14. Virtual Production Market Size & Share 2026-2035. Global Market Insights. 2025. URL: https://www.gminsights.com/industry-analysis/virtual-production-market (дата звернення: 21.06.2026).

RkJQdWJsaXNoZXIy MTAxMzIwNA==